On July 12, 2021, the El Paso County Commissioners Court entered into two separate agreements with the El Paso Sports Commission. The first - the Tourist Promotion Program Agreement - was designed to establish terms regarding the promotion of sporting tournaments, with an emphasis on youth amateur sports, and other events to bring tourists and visitors to El Paso County. The second - the Facility Management Agreement - was designed to establish terms regarding the selection of the El Paso Sports Commission to manage, operate and market the El Paso County Coliseum and the Hockey Events Center.

Exhibit A within the Tourist Promotion Program Agreement, and Article 5.1 within the Facility Management Agreement, state a written marketing plan shall be submitted to the County by June 30th of each year of the agreement. The marketing plan will be reviewed by the El Paso County Commissioners Court and will require approval by the El Paso County Commissioners Court within a reasonable time thereafter.

Attached is the Marketing Plan for FY2022-FY2023 submitted by the El Paso Sports Commission for consideration and approval by the Commissioners Court, and is being submitted to satisfy both terms within the two separate agreements.

7/12/21 - Commissioners Court adopted the Tourist Promotion Program Agreement and the Facility Management Agreement.

8/20/21 - Commissioners Court approved the Budget submitted by the El Paso Sports Commission.

10/4/21 - Commissioners Court approved the Marketing Plan for the FY2021-2022 year.